Why Publishing Will Never Be the Same, Part II In Part I of this series, I talked about our experience at Return Path publishing a book back in January through a new type of print-on-demand, or self-publishing house called iUniverse and why I thought the publishing industry was in for a long, slow decline unless it changes its ways. We had another interesting experience with iUniverse more recently that reinforces this point. It turns out, although iUniverse is mainly a “self publisher,” they also have a traditional publishing model called their Star Program, which includes an editorial review process. The good news for us is that they contacted us and said they liked our book so much, and sales are…
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iUniverse
Why Publishing Will Never Be the Same, Part I
Why Publishing Will Never Be the Same, Part I As you may know, we published a book earlier this year at Return Path called Sign Me Up! Sales are going quite well, in case you’re wondering, and we also launched the book’s official web site, where you can subscribe to our “email best practices” newsletter. The process of publishing the book was fascinating and convinced me that publishing will never be the same. Even in two parts, this will be a long post, so apologies in advance. Front to back, the process went something like this: – We wrote the content and selected and prepared the graphics – We hired iUniverse to publish the book for a rough total cost…