June 4, 2007

Google en Fuego

Google en Fuego Google announced on Friday the acquisition of RSS publishing powerhouse FeedBurner (media coverage  here and here).  I was fortunate enough to be a member of FeedBurner’s Board of Directors for the past year and had a good window into the successes of the business as well as the deal with Google.  It was all very interesting and good learnings for me as an entrepreneur as well as a first time outside director.  My original post (the “fortunate enough” link above) contained all the things I love about FeedBurner in it, so I won’t rehash those here, but I will try to distill my top 3 learnings from my experience with the company: Creating value through focus is key in the early stages of a company. The FeedBurner team had a relentless focus on publishers.  That’s what produced the value in the company that Google acquired in the end — massive publisher distribution and great brand and technology behind it all.  Had the company gone on to do a couple more years independently, the team would have had to split focus between publishers and advertisers.  I have no doubt that they would have been able to do the […]


July 20, 2006

Feedburner…They’re Real AND They’re Spectacular

Feedburner…They’re Real AND They’re Spectacular Sometime in early 2004, I met Dick Costolo, the CEO of Feedburner.   We met about at the same time he also met Fred and Brad (I can’t remember who met who first), both of whom subsequently invested in the company.  We hit it off and had a number of informal and formal conversations over the past two and a half years about online media, the interplay of RSS and email and blogs, and entrepreneurship.  Feedburner and Return Path have developed a still-somewhat nascent partnership as well to bring ads in feeds and ads on blogs […]


June 2, 2004

Prepping RSS for Prime Time

With all the hype in the world of blogs in the past few months about RSS taking over the world, I’ve been getting myself up to speed on the space by meeting with some of the companies in it and by publishing my own blog here. Two of the CEO’s I’ve met with in the RSS business are super smart and are doing everything they can to get the technology ready for prime time. What do I mean by that? I mean: Critical Mass: 10 million or more end users using RSS, not just the tech/finance/journalist axis that dominates usership […]