August 25, 2008

Half as Long, One Third as Hard

Half as Long, One Third as Hard (Post written on Saturday, August 23.) I ran the Mesa Falls Marathon & Half Marathon near our house in Teton Valley, Idaho today.  I ran the 1/2 and Brad ran the full marathon as part of his quest to run 50 marathons, one in each state, by the time he turns 50.  Return Path is a proud sponsor of Brad’s running, donating $1,000 for each race he completes to the Accelerated Cure project for Multiple Sclerosis. Brad chronicled the race here. The run was set up well for us.  I wasn’t up for training for a full marathon, and this race had a half marathon that started at the halfway point of the full race, 2 hours after the start of the race.  So I waited a few minutes with Amy at that point until Brad came cruising by us, and then he and I ran it in together.  I was in charge of keeping him fresh and focused during a big hill and when he hit the proverbial wall. As usual, the 26.2 mile run is an awe-inspiring distance.  Even more so running the second half of it with Brad today when […]


March 17, 2006

A New Member of the Internet Axis of Evil

A New Member of the Internet Axis of Evil Fred has written a series of postings over the years about the Internet Axis of Evil, roughly in order here, here, here, here, and here (I’m sure I missed some).  The basis of the postings is great — that, as Fred says: There’s a downside to an open network. It’s the same downside that exists in an open society. There are a lot of nuts out there who want to do bad things (the evildoers as George W Bush calls them). And we all have to spend a lot of time […]


January 13, 2005

Email Marketing 101

Email Marketing 101 We just published a book!  Sign me Up! A marketer’s guide to creating email newsletters that build relationships and boost sales is now available on Amazon.com.  The book is authored by me and my Return Path colleagues Mike Mayor, Tami Forman, and Stephanie Miller.  What’s it about? – At its core, the book is a very practical how-to guide.  Any company — large or small — can have a great email newsletter program.  They’re easy, they’re cheap, and when done well, they’re incredibly effective. – This book helps you navigate the basics of how to get there, […]