December 17, 2004
Holiday Card Anon
‘Tis the season of the business holiday card. This is a nice enough tradition, but I received two cards this week that baffled me because I couldn’t tell who sent them to me. Really, if you’re going to send out holiday cards, the only requirement is to make sure the recipients know that YOU sent them! And not just by putting your name or company on the envelope (although that’s a help), as sometimes cards get opened and separated from their envelopes. Include a business card inside the card, or make sure your name is printed on the card itself, or make sure your signature is legible, or at the very least make sure your company name is on the inside of the card. Otherwise, all credit for the holiday greeting will just go straight to the North Pole!