Tag

Twitter

The Value of Constraints

The Value of Constraints The beauty of Twitter is that a tweet can only be 140 characters long.  With that as a constraint, you end up seeing some amazingly creative messages on Twitter that manage to convey both a specific tone and a lot of content — in close quarters! The same logic can apply to business more generally. If you give your team two hours to solve a complex problem, you’ll be amazed at how far they can get with it, even if they don’t have enough time to do thorough research If you have to balance your budget every year, you’ll be amazed at the clarity of decision-making you find yourself with (Wonder why Congress can’t figure out…

Five Years On

Five Years On As of this past weekend, I’ve been blogging on OnlyOnce for five years.  My main reflection as I was thinking about it during this morning’s run is that blogging is different.  I started blogging to try out what was at the time the “new, new thing” (there were almost no CEO blogs at the time), just like I have tried out lots of other new technologies or web services from time to time over the years — from Skype to Facebook to Twitter to about 50 others. You’ll never see a tweet from me about an anniversary of using Twitter.  Or any other comparable from that above list.  Blogging has ended up being fundamentally different.  It’s not…

More Useful Than I Thought

More Useful Than I Thought I’ve had a Twitter account for a couple years but only started using it in earnest in the last couple of weeks.  And while it is to some extent yet another distraction and flow of information, it’s proving to be much more useful than I thought.  Here are some nuggets from literally less than a week of heavy usage: – Nice quick exchanges with three existing customers who I otherwise wouldn’t talk to – Already have over 200 followers, at least 50% just in the last few days – One set of direct messages, and we turned a skeptic into a free trial provided that the client work with us on an important but difficult…