Welcome to the new Return Path. For a tech company to grow and thrive in the 21st century it must be in a state of constant adaptation. We have been the global market leaders in email deliverability since my co-founder George Bilbrey coined that term back in 2002. In fact, back in 2008 we announced a major corporate reorganization, divesting ourselves of some legacy businesses in order to focus on deliverability as our core business. Since then Return Path has grown tremendously thanks to that focus, but we have grown to the point where it’s time for us to redefine ourselves once again. Now we’re launching a new chapter in the company’s history to meet evolving needs in our…
Archives / September, 2012
How Do You Eat an Elephant?
How Do You Eat an Elephant? Credit to my colleague Chuck Drake for this one…but How Do You Eat an Elephant? One Bite at a Time. The David Allen school of time management (post, book) talks about breaking your projects down into “Next Actions” so they don’t become overwhelming and can easily move forward one step at a time. I think the same is true of organizational projects – perhaps even more so. Any time we find ourselves swirling around a big initiative at Return Path, we are at our best when we ask ourselves some questions along these lines: How can we be scrappier about this? It it ok to be messy here…or at least not perfect? What is…
The Best Place to Work, Part 7: Create a Thankful Atmosphere
The Best Place to Work, Part 7: Create a Thankful Atmosphere My final installment of this long series on Creating the best place to work (no hierarchy intended by the order) is about Creating a thankful atmosphere. What does creating a thankful atmosphere get you? It gets you great work, in the form of people doing their all to get the job done. We humans – all of us, absolutely including CEOs – appreciate being recognized when they do good work. Honestly, I love what I do and would do it without any feedback, but nothing resonates with me more than a moment of thanks from someone on my exec team or my Board. Why should anyone else in the organization…