Jul 312010

Agile Marketing, Part II

Agile Marketing, Part II

I wrote about this years ago when I was temporarily running Marketing and was noting a lot of the similarities between running contemporary Product Development and Marketing efforts.

Nick Van Weerdenburg just put up a great post called Why Marketing is Becoming Like Software Development which you should read if you run or work in, or work closely with, a marketing department.

  • http://www.luxuryshoesdirect.co.uk christian boots

    Thanks for the mention!

  • http://wiredsites.org/ Business Directory

    Well what are the effects on the open market that similarities between running contemporary Product Development and Marketing efforts.?

css.php