Jun 042007

A New (Old) Favorite Returns as a Blog

A New (Old) Favorite Returns as a Blog

Andy Sernovitz’s very cleverly-named Damn, I Wish I’d Thought of That is back, this time in blog and RSS feed format as well as, of course, email newsletter format.  Andy is a Return Path alum and does a great job of crystallizing smart and clever ideas for marketers into manageable nuggets, particularly around viral and word-of-mouth marketing (Andy wrote a great book on WOM marketing, which I reviewed here).

He was nice enough to interview me for his blog.  As a teaser, Andy asked me (and a bunch of other people) three questions:

Great marketing comes down to one simple idea: Earn the respect and recommendation of your customers, and they will do the rest. What is your advice for any company that wants to …

1 … make people happy?

2 … earn respect?

3 … get a word of mouth recommendation?

The full interview is on Andy’s new site here.

2 Comments on “A New (Old) Favorite Returns as a Blog”

  • Generic Viagra Online May 17th, 2010 1:06 am

    It is very true for the business and very well said “Earn the respect and recommendation of your customers, and they will do the rest.”

  • safe generic viagra June 8th, 2010 1:30 am

    Yes This is quite right. I am agree with this points. Every businessman has to give respect to their customer to make good and long relationship with them. But implementation should be there Otherwise Initially you get business because of your false promises but sooner or latter
    you would lost your business forever.

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